About Mopsly

I've used the bad systems. Now I build the good ones.

I'm Erick. I run Mopsly. Before ops, I did two years as an SDR and three as an AE. I've opened a CRM at nine in the morning and not trusted half the fields in it. Most ops people come up through marketing, not sales. It shows in how they build things.

Marketing ops funnel: capture, lifecycle, leakage, pipeline

My Approach

Software can speed up a process. It can't fix a bad one.

I don't think technology is the answer by itself. Before I suggest anything new, I look at what's already there, map how it connects, and figure out where a tool helps versus where it's more noise. Process, data, and clean handoffs come first. Tools come after, if they're needed at all.

What Changes

What changes when I’m in your HubSpot

Every HubSpot field defined, in writing, so nobody's guessing what a property means

Workflows that do their job without quietly breaking three others

A straight answer on which channels are driving leads, pipeline, and revenue

A reason for every tool you're paying for, tied to pipeline, not "we've always had it"

Regular communication while the work's happening, not a report that shows up once a month

Reports you can take into a board meeting without a caveat

Who I Help

If you need marketing ops expertise but not a full-time hire, this is who it's for

No one owns ops

The role lives as a to-do list spread across three other jobs.

Not ready for a full-time hire

You need senior help without adding headcount.

CMOs and VPs of marketing

You need a strategist and an executor in one person, not a plan you still have to build yourself.

Directors of revenue ops

You need a partner who understands how marketing turns into sales.

You need ops that understands sales

Someone who knows how the settings menu connects to SDRs, reps, and pipeline.

Early-stage and scaling fast

You need a process that scales, not something duct-taped together for now.

Get in touch

If pulling a basic report from your CRM makes you wince, we should talk.

Thirty minutes, no pitch. I'll tell you whether it's a quick fix or a deeper problem.

Get in touch